While Canva or Bannersnack allows you to play the designer via drag & drop, a subjective design process can be inefficient leading to undesirable...
Omnichannel marketingis an approach in which brands provide seamless customer experiences regardless which touchpoint(s) a customer is at.
No digital marketer is Mr Omniscient and no digital content is Mr Right. That's why A/B Testing is the only key to unlock your target audience's...
As only 3% of clicks convert every year, as much as 97% of marketing budget is spent on… content that will never lead to an actual sale.
We did hundreds of product demos for visitors coming to the dipp booth and listened to interesting insights and gathered as much feedback as possible.
There's no doubt that many likes make your brand look more credible, but it doesn’t say anything about the actual conversion.
WITH a fair level of collaboration between human intuition and data-driven selections can bring effective results… and a decent visual look.
The typical elements of a digital ad are assets, slogan, copy, logo and a call-to-action (CTA). Let’s have a look into each of them.
The most important peak in e-commerce performance worldwide is the last three months. SEA is no different, with 40% of online sales happening at that...
The key to making consumers interested and your brand trustworthy is clear and true messaging – the craft of turning the complex into easily...